UK Data Set

From education to medicine, more and more services are becoming digital every day . Demand and supply are growing, and competition between different platforms is also increasing.




For this reason, it is necessary for digital systems and platforms to have a competent and “convenient” design, both ...

On August 18, Google announced, as is usual at this time, a new update to its algorithms that affects content : Helpful content update .



In this article we are going to see what this new algorithm consists of and the main conclusions we can draw so far.



What is Google's new algorithm ...

In this article we are going to cover a fundamental issue in the interrelationship between Salesforce and Account Engagement/Pardot (we still call it that, even though it has been renamed Marketing Cloud Account Engagement). It is not so much a technical issue (although it has its implications) as ...

Once we configure a field in MCAE/Pardot and sync it with Salesforce, there are a number of aspects to take into account and not all of them are as obvious as they seem.


Synchronization is generated mainly in Lead and Contact and their corresponding Prospect . Therefore, if a field of these is ...