UK Data Set

We’ll take a look at what makes this page so effective later. When looking at how we can optimize faceted navigations, it’s important to recognize that product attributes convey consumer needs and aspirations. If, for example, I’m looking for a wedding dress, then I may tailor my search by the color ...

Additionally, this talk is based on a lot of our own learnings in terms of better ways to run website projects. Since we have adopted this process, website projects are just more fun — less stress, on time, on budget, all those things that we all want in a website project but seem impossible to ...

Conclusion Branding comes with many benefits, including higher conversions and revenue. But it also comes with one challenge not many brands are prepared for: a fast-growing branded search. As more and more people are researching your brand online, you need to keep improving your branded search ...

Heart A hundred years ago, no business needed SEO. They needed customers, profits, and sales. And as true then as it is now, they needed to know their customers. One slide stood out loud and clear: The less you understand your customer, the more you spend to acquire them. And as Wil said, reports ...

At the end, Cyrus emphasized that SEO is not about manipulating numbers, but that "User satisfaction is ranking factor #1." After watching this presentation, you'll definitely walk away with several ideas for engaging your visitor. 5 Ways to Measure and 3 Tips to Improve Website Engagement SEO ...

The key to getting more views on YouTube videos isn’t to be special enough or loud enough to get noticed in the throng. Rather, the key is to tag your content with lots of detail-rich identifying information, making it searchable in the catalogue for viewers who are already looking for videos like ...

What is a guestographic? A guestographic is essentially a guest infographic. We’ve used this term internally for years because it has a very specific purpose. Guestographics are created in collaboration with other brands. It’s their content with our infographic design. This has become an effective ...

Part of your research is to find out what keywords people use when they search on Google. You’ll need to choose the most appropriate keywords and phrases for your content, making sure they match the ones people are most likely to use when they type a question (which only you can answer!). Once you ...

How to carry out monthly content audits Initial audits are perhaps the most time-consuming, as you’re working with unfamiliar pages, but they’re incredibly valuable and well worth the time and effort. Maintaining monthly audits — whether in the same spreadsheet or a stand-alone document — is a ...

Legal precedent in numerous cases has firmly established that websites are regarded as places of public accommodation, just as much as physical stores. And while there are certainly some nuances in how the law is interpreted, especially around the status of non-transactional websites, any business ...