Sending out cart

[robiulhasan]

bandonment emails is an effective cart abandonment solution in recovering lost sales. But before the email itself can convince the customer to return to her cart, the email’s subject line must first convince the customer to click and open the email.

According to Chadwick Martin Bailey, 64% of people open emails because of the subject line, meaning it greatly influences the emails’ open rate.

As the first thing customers see in their inbox, it cell phone number database is the first stepping stone in the process of cart recovery; the step that starts the ball rolling.

Therefore, it is essential to write an enticing subject line so that this first step is taken by customers and they click on the email.

How do you write an enticing subject line for your cart abandonment emails?
There are many styles of subject lines. Each style is effective and should be used depending on different factors:

– Your company’s branding (i.e. if your brand is serious then don’t use the humor style).
– The abandonment email number sent (there is a difference if it is the 1st ,2nd or 3rd email, as the message of the emails differs with your subject line reflecting the message).
– Your customer’s shopping behavior and attributes (are they enticed by a sale, a sense of urgency, just need help in the process? – send the message accordingly).

Here are some examples of the different styles from successful companies: