Deliver the sweet spot in your inbox at the right time

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When it comes to email marketing, timing is everything. Knowing when to send your emails can make the difference in whether or not they will be opened and read.

This is especially important during holiday seasons and major holiday periods when customers are looking for the best deals.

For example, Black Friday typically falls on the Friday after lebanon phone number Thanksgiving in the United States, which is the fourth Thursday in November. Many retailers begin their Black Friday promotions early in the week.

Therefore, your attractive offers must be operational at this time for best results. Like this Nike email for Black Friday

Nike email to customers for Black Friday
It is important to keep in mind that consumer behavior may vary depending on your target audience.

Calls to action are a must
Having clear and engaging CTAs in your emails can encourage recipients to open and learn more about your offers.

Your call-to-action partner is the heart of your email marketing campaign. It’s what grabs your readers’ attention and encourages them to take action.

Use strong verbs and stay away from passive language to make your calls to action more powerful. Also, calls to action (CTAs) should be appropriately placed in the email to grab the reader's attention.

Final Thoughts:
Email marketing remains a strong contender when it comes to driving leads and conversions for businesses. To make the most of this veteran marketing tactic, these tips to improve email open rates are essential for businesses.