Promotional emails are focused on converting leads

[joyuwnto787]

Through this feature, managers can address any questions or issues that may arise after the sale.

Types of email
Finally, check out the types of emails you can use with your customers. The possibilities are endless, and so are the strategies.

Welcome emails
As the name suggests, the welcome email is intended to welcome people to your base. In it, you can include what you intend to send and the most important points about your brand.

Promotional emails
you've reached out to. This type of email can be used to promote products or even free material.

Seasonal emails
This type of email is used on special dates, i.e., it can be used shop on the customer's birthday or during promotional periods.

Transactional emails
This type of email, in addition to reinforcing the financial transaction the customer made, is also a way to provide more security about the purchase the consumer made.

Emails for e-commerce
This type of email is usually easier for people to remember. It's an email focused on saying things like "Product X is in your cart," meaning it can be used to talk about an order that's in progress or about to be completed.

Email to inactive customer
As you might imagine, emailing inactive customers is a way for companies to recapture someone who has already shown interest or made purchases with the brand. This type of email allows companies to:

Show new products;
Show him exclusive promotions;
Recover the customer;
Maintain your profitability.
Therefore, all types of emails mentioned in this article work as a complement, as they both have their respective purposes.