Growing up while suffering through poverty,

[[email protected]]

It inspires readers to innovate, no matter what industry they’re working in, and challenges them to create things that have never been done before rather than trying to compete in a saturated market. In other words, it means going from “zero to one” (introducing something that’s never been seen before) rather than “1 to n” (making more of what is already there).

It’s a must-read for the dreamers of this world—also known as entrepreneurs—who feel the spark of a brand-new idea in their hearts and want the inspiration to act.

Noteworthy quotes
The next Bill Gates will not build an operating system. The next Larry philippines telegram Page or Sergey Brin won’t make a search engine. And the next Mark Zuckerberg won’t create a social network. If you are copying these guys, you aren’t learning from them.
The best entrepreneurs know this: every great business is built around a secret that’s hidden from the outside. A great company is a conspiracy to change the world; when you share your secret, the recipient becomes a fellow conspirator.
All failed companies are the same: they failed to escape competition.
I Got There by JeVon McCormick
I Got There book cover
An inspiring memoir from JeVon “JT” McCormick, president and CEO of Scribe Media, this book details his humble beginnings as the mixed-race son of a negligent pimp father and a struggling single mother.
abuse, and racism, McCormick inspires the reader through his tumultuous story, challenging them to think differently about their past and to use it as fuel to achieve their dreams.

At times heartbreaking and also uplifting, I Got There proves that no obstacle is insurmountable and success can come from anywhere, a lesson that many small business owners should absorb.

Noteworthy quotes
“I’m not a drug dealer. I’m not a rapper. I’m not an athlete. But I am very successful.” That’s not how you’re supposed to open a speech if you’re a successful businessman. Especially if you’re a successful minority businessman in America. But I’m no ordinary businessman, this was no ordinary speech, and I’ve had no ordinary life.
There’s a phrase in Zen Buddhism called “beginner’s mind.” It’s a state where a person is open, eager, and without any preconceived notions when learning something for the first time.




Essentialism by Greg McKeown
Essentialism book cover
Small business owners often find themselves stretched between priorities, taking on too much while feeling they can—and should—do more.