Instagram Marketing Goals

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increasing awareness and reach
Create, expand or strengthen brand image
Increase traffic to your website
Reach new customers and retain existing customers
increase in sales
You should also think about when and at what intervals you should post on Instagram and what topics you want to address on your profile.

A well-thought-out and targeted Instagram account with manageable posts is usually more successful than an account that is randomly filled several times a day. Posts should be planned in advance and your content must have an impact: the images posted and captions used should be coordinated and really reflect your brand or image.

Content Marketing Strategy for Your Instagram Account
timing and intervals of your posts
narrow down content thematically
Coordination of image and headline
Align your language style and strategy to your target group
The time of day you post depends on your target group. If you sweden phone data are targeting schoolchildren and students, it is advisable to post after school or the first lectures. If your target group is already working, you should wait for their lunch break or after work. Over time, however, you will also learn which Instagram post works best at which time.

It is important to remember that although Instagram is a pastime for many, you want to use the social media platform within marketing to present your product. You therefore need to analyze your posts , question them and consider why post A got more likes than post B. If you understand the dynamics behind your likes and know why certain posts work particularly well, you can build on this knowledge and adjust your strategy accordingly. Continuous monitoring and constant optimization are therefore the be-all and end-all for your successful Instagram marketing.