Event organization and follow-up
Posted: Mon Dec 23, 2024 6:04 am
Before your campaign begins, it is essential to ensure that you have the appropriate tracking measures in place.
These measures include installing the Google tracking pixel on your website so that you can evaluate the success of your campaigns not only in terms of the number of clicks, but also by driving specific actions.
Mass actions
You can set up "bulk actions" or "bulk edits" that act as blanket rules across multiple campaigns, ad groups, or ads.
For example, you can add negative keywords to multiple ad groups at once, or apply scripts to your campaigns that automate common procedures like pausing or starting campaigns.
Tags
Use specific tags for each campaign, ad group, and ad so you can find, manage, and evaluate them quickly and easily.
Opt for names like “Display Ad, March Webinar Registration, Video Ads,” which are more specific and easily localized.
And if you're working with a team, it's a good idea to have a clear system for email database india how to create labels so everyone is on the same page.
Is it clearer now how to set up your display campaign?
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Julia Olennikova
Head of Marketing for Agency Solutions at Semrush. Migrated from journalism to digital marketing and I don't regret it.
These measures include installing the Google tracking pixel on your website so that you can evaluate the success of your campaigns not only in terms of the number of clicks, but also by driving specific actions.
Mass actions
You can set up "bulk actions" or "bulk edits" that act as blanket rules across multiple campaigns, ad groups, or ads.
For example, you can add negative keywords to multiple ad groups at once, or apply scripts to your campaigns that automate common procedures like pausing or starting campaigns.
Tags
Use specific tags for each campaign, ad group, and ad so you can find, manage, and evaluate them quickly and easily.
Opt for names like “Display Ad, March Webinar Registration, Video Ads,” which are more specific and easily localized.
And if you're working with a team, it's a good idea to have a clear system for email database india how to create labels so everyone is on the same page.
Is it clearer now how to set up your display campaign?
Share
Share
Find keywords in seconds
Boost your SEO results with a powerful keyword strategy
Enter your keyword
Free Keyword Tool
Julia Olennikova
Head of Marketing for Agency Solutions at Semrush. Migrated from journalism to digital marketing and I don't regret it.