A critical element for all digital marketing campaigns is SEO. Finding an SEO specialist is a challenge. This guide will help you do just that.
Around 90% of content does not get any traffic from Google. So, it doesn't matter how much you spend on content creation . If you don't opt for SEO, you won't achieve the big goal of any business - to appear in the top positions in searches - or not even that - people browsing Google won't find your website.
The competitive landscape and continuous updates to Google’s algorithm provide both opportunities and challenges for organizations. Moreover, SEO is complex. It requires businesses to have dedicated and expert SEO support.
You can find SEO agencies and professionals in the market, but the hard part is choosing the right one. Knowing how to hire the best SEO agency or expert can save you time and give you a higher return on investment.
Before we move on to learn the most effective tips to hire the best SEO egypt telegram phone numbers and avoid the mistakes , let us first understand why it is essential to hire an SEO professional .
Content
Why hire the services of an SEO expert?
11 Tips for Hiring the Best SEO Consultant
1. List your SEO goals
2. Improve your SEO knowledge
3. Identify unsuitable SEO agencies and professionals
4. Distinguish whether you need an SEO consultant or an SEO agency
5. Meet your team
6. Ask for a summary of the SEO process
7. Demand total transparency
8. Check their reviews
9. Check out their case studies
10. Consider the price of their services
11. Google Marketing Practices and Guidelines
Summarizing
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Lorenzo Gonzalez, Digital Marketing Consultant
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I AM LOOKING FOR SEO EXPERT IN TENERIFEWhy hire the services of an SEO expert?
Companies are spending over $80 billion on SEO services. The question is, why?
Well, aside from being a cost-effective way to have an in-house SEO team, hiring an SEO expert benefits you in the following ways:
Experience: They have the required knowledge of the best tools and strategies to keep up with the ever-changing SEO landscape.
Save time: An SEO expert performs time-consuming tasks such as keyword research, metadata customization, keyword checking, content optimization, internal link optimization, and monitoring your website for indexing issues.
Experience: SEO specialists know what to look for to avoid major problems, such as black-hat attacks, bad backlinks, manual actions, or security vulnerabilities.
ROI: They help you generate sales and boost revenue by targeting keywords that lead to specific sales and optimizing CRO and CTR for best results.
I AM LOOKING FOR SEO SPECIALIST IN TENERIFE11 Tips for Hiring the Best SEO Consultant
Before you blindly hire an SEO expert, here are 11 tips to help you in your quest to find the best option for your company's SEO.
1. List your SEO goals
The first step is to define SEO goals so that the SEO expert knows your SEO expectations. For example, generating qualified traffic to your website or increasing revenue through sales.
Ask yourself the following questions:
Do you sell your products or services directly, through the web or through established online leads?
Does your business require direct sales, traffic or brand development?
Is your company subject to potentially harmful content (i.e. reputation management)?
The best SEO agencies and consultants try to understand your company's goals and can create strategic , results-driven SEO campaigns . Setting up your SEO goals also helps you see if the agency or expert aligns with your objectives.
When defining your goals, follow the SMART method , which is Specific, Measurable, Attainable, Relevant, and Time-Based. Basing your goals on historical data will help you set realistic and achievable goals.
These are the goals you can adapt to start the process:
Increase organic traffic by %.
Get your website ranked for a selected number of keywords.
Acquire high-quality backlinks.
Improve domain authority.
Maximize page speed.
Capture more featured snippets.
Reduce bounce rate.
Increase time spent on page.
Optimize internal links.
Getting better results in local SEO
2. Improve your SEO knowledge
The process of hiring the best SEO services option can be daunting if you are not familiar with SEO yourself. Before you can interview SEO agencies or experts, you need to brush up on your SEO knowledge.
There is a need for considerable education about SEO and its techniques before you start researching SEO professionals or companies. Some types of questions you should try to answer are:
What are the terms related to SEO?
How to measure SEO success?
How to approach keyword research?
What are back links?
What is link building and why is it important?
What is page load speed and why is it important?
What are meta tags and why are they important?
What SEO factors are not under your control?
What are some Black Hat SEO practices to avoid?
What are rich snippets?
11 tips for hiring the best SEO service
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Understanding key terms and awareness of SEO trends allows you to ask more relevant questions to an SEO company.