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The best of the best: Our top emailing software

Posted: Thu Jan 02, 2025 8:39 am
by mdsojolh43
Brevo (formerly Sendinblue) is La Fabrique du Net's favorite. Both easy to use and very comprehensive, Brevo is now a leading player in the email software market. Discover
logo-activetrail All-in-one emailing software, ActiveTrail is a solution particularly suited to VSEs and SMEs. Its email campaign editor is renowned for its ease of use. Discover
logo_sarbacane A player in emailing firmly established in France, Sarbacane offers a very complete emailing software. The quality of the support is the strong point of this solution made for VSEs-SMEs. Discover
active-campaign-logo ActiveCampaign will delight seasoned users. This software is renowned for the power of its Marketing Automation features. More than an emailing software, ActiveCampaign is a marketing netherlands whatsapp lead suite that allows you to manage the segmentation and targeting of your contact base in an advanced way. Discover
hubspot logo HubSpot allows you to manage marketing automation, as well as all digital marketing operations. It also has a CRM module to track all interactions between your customers and your brand. Discover
Understand the email software market in 1 minute flat
To choose the email software that best meets your needs and goals, you need to have a good vision of the market. There are three families of email software:

Very marketing automation and all-in-one solutions like Brevo or ActiveCampaign. They offer very complete software, not necessarily more expensive (except Hubspot), and a much deeper functional scope.
Very e-commerce-oriented solutions like Mailchimp with features like measuring the economic performance of your emails, advanced analytics, and lots of email templates that are highly optimized for conversion.
More content and lead generation focused solutions like GetResponse or Zoho Campaigns with advanced lead capture features (landing pages, complex forms, etc.) and segmentation.
-> Also discover the solutions that integrate artificial intelligence with our comparison of AI emailing software .

The Podium and the Challengers – Our ranking of the 15 best emailing software
THE PODIUM

Brevo (ex Sendinblue) : our favorite❤️
ActiveTrail
Blowpipe
THE CHALLENGERS:

ActiveCampaign
HubSpot
eTarget
MailChimp
Mailjet
Benchmark Email
Litmus
GetResponse
SendPulse
Zoho Campaign
MailerLite
Campaign Monitor


#1 Brevo (ex Sendinblue), the reference emailing software on the French market
homepage software newsletter brevo

Brevo is the reference software in France. Its ultra-intuitive interface and its functional richness make it the most complete solution on the emailing software market.

This French tool also has very useful CRM features for tracking the progress of your prospects.

Brevo is primarily aimed at VSEs and SMEs but is equipped to manage large accounts, with its broad functional possibilities such as the management of an infinite volume of emails, access to priority routing, the creation of landing pages, automation, the creation of SMS campaigns, etc.

Brevo pricing formerly Sendinblue
Brevo offers a free version that allows you to send up to 300 emails per day. Plans start at €19/month for 20,000 monthly emails, no daily sending limits with simple reporting and analytics.

Advantages and disadvantages of Brevo