It is part of the “core algorithm”
Posted: Sun Dec 22, 2024 8:03 am
As already happened with Panda, Penguin has now also been definitively integrated into Google's "core" algorithm, along with all the other 200. In other words, for a few days now Penguin has also been a stable component of the algorithm, it is no longer an "external filter" that was launched every now and then!
SEO strategies will certainly not undergo a drastic change now, but rather uk email list an increase in their quality. It remains absolutely crucial to adopt strategies such as natural keyword positioning , attention to content and virtuous link building. Google Penguin, in fact, will reward even more websites that act in compliance with these "clean" positioning strategies, as they are perfect for offering users a result that is coherent and satisfying for the specific search carried out with certain keywords.
Keyword positioning will be even more fundamental than in the past. The entire Google system revolves around keywords, because it is thanks to them that it is possible to intercept websites that are consistent with user requests. Keywords work as a label and, when this label is falsified, websites climb the organic positioning without being consistent with user searches: this technique is known as keyword stuffing : it consists of senselessly repeating keywords just to get noticed by Google more than other sites.
With Penguin, keyword stuffing was banned, but this did not stop SEO tricksters from finding new techniques to hide the forced repetition of keywords. Well, Penguin 4.0 was designed to go deeper, and to sweep away these cases of extreme SEO.
The advice, therefore, is to position the keywords in the most natural way possible, without exaggerating with the number.
SEO strategies will certainly not undergo a drastic change now, but rather uk email list an increase in their quality. It remains absolutely crucial to adopt strategies such as natural keyword positioning , attention to content and virtuous link building. Google Penguin, in fact, will reward even more websites that act in compliance with these "clean" positioning strategies, as they are perfect for offering users a result that is coherent and satisfying for the specific search carried out with certain keywords.
Keyword positioning will be even more fundamental than in the past. The entire Google system revolves around keywords, because it is thanks to them that it is possible to intercept websites that are consistent with user requests. Keywords work as a label and, when this label is falsified, websites climb the organic positioning without being consistent with user searches: this technique is known as keyword stuffing : it consists of senselessly repeating keywords just to get noticed by Google more than other sites.
With Penguin, keyword stuffing was banned, but this did not stop SEO tricksters from finding new techniques to hide the forced repetition of keywords. Well, Penguin 4.0 was designed to go deeper, and to sweep away these cases of extreme SEO.
The advice, therefore, is to position the keywords in the most natural way possible, without exaggerating with the number.