The main reason I sound like I'm raving about the book is the same reason you should
Posted: Sun Dec 22, 2024 9:08 am
Read it: flattery. Rand dedicated this book to you, the members of the SEO community. (Buy online from: Amazon US or Amazon UK.) Search Marketing Standard Recommended by RobBothan, Search Marketing Standard published a quarterly magazine for the search industry. They promise: "Stop stressing out over the avalanche of marketing advice from online sources and let us filter the noise for you.
" Influence: The Psychology of Persuasion - australia business email lists Robert B. Cialdini This is a classic book, which chooses to pitch persuasion as a science, rather than an art. The author is a professor of psychology, so this is perhaps expected, but the rigour of explanation in the examples (many from Caldini's own observations) will help you develop new, more persuasive ways of influencing the visitors to your sites. (Buy online from: Amazon US or Amazon UK.) Management & Implementation Good to Great - Jim Collins I've never before come across a book that is essentially a write up of a research project; it's particularly special as the research conclusions are highly valuable, and can be actioned.
The premise of the work was to: identify concepts which great companies had in common, but that were not implemented by any (or many) companies that were simply 'good.' You can read more about what these concepts turned out to be, and see how Rand tested their application within SEOmoz in his 2007 post, Asking the Tough Questions or a similar post by Will, from Distilled's perspective. (Buy online from: Amazon US or Amazon UK.) Getting Things Done - David Allen An outstanding book that proposes a workflow management system which would seem highly radical to many people with an established system, and terribly common sense to others.
" Influence: The Psychology of Persuasion - australia business email lists Robert B. Cialdini This is a classic book, which chooses to pitch persuasion as a science, rather than an art. The author is a professor of psychology, so this is perhaps expected, but the rigour of explanation in the examples (many from Caldini's own observations) will help you develop new, more persuasive ways of influencing the visitors to your sites. (Buy online from: Amazon US or Amazon UK.) Management & Implementation Good to Great - Jim Collins I've never before come across a book that is essentially a write up of a research project; it's particularly special as the research conclusions are highly valuable, and can be actioned.
The premise of the work was to: identify concepts which great companies had in common, but that were not implemented by any (or many) companies that were simply 'good.' You can read more about what these concepts turned out to be, and see how Rand tested their application within SEOmoz in his 2007 post, Asking the Tough Questions or a similar post by Will, from Distilled's perspective. (Buy online from: Amazon US or Amazon UK.) Getting Things Done - David Allen An outstanding book that proposes a workflow management system which would seem highly radical to many people with an established system, and terribly common sense to others.