Ah, SEO. The buzzword that strikes fear

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Ah, SEO. The buzzword that strikes fear (or joy) into the hearts of millions each year. Well, is SEO dead, finally? No, but there’s a lot more nuance to this one.

For well over a decade, SEO was like the early days of the gold rush for bloggers, startups, and creators of all types. Without much knowledge or experience, you could pretty quickly get the hang of this whole rank my content high in Google search results thing. Times have-a-changed, my friend.

Is SEO dead in 2024? No, but the old way of SEO that attempts to what is thailand phone number Google's search algorithm is dying faster than ever. The best long-term SEO strategy, producing high quality content that genuinely helps people, is more successful than ever.
SEO has gotta be one of the greatest love-hate relationships of the 21st century in Internet-land. And here we are in 2024, navigating increasingly dramatic updates to Google’s search engine algorithm, seeing the proliferation of generative AI, and even the presence of AI in search results via Google’s Search Generative Experience (SGE) amongst others, answering some queries on the fly:

Example of Google SGE Search Results (Screen Shot) for Is SEO Dead? Guide
For the past 12 years, I’ve been running this blog. I get anywhere from 200,000 to 600,000 monthly readers, almost entirely from organic search (SEO is my jam). I’ve been hired by dozens of the world’s top startups and Fortune 500 brands, to plan, implement, and recover organic traffic growth initiatives. So, I keep my finger close to the pulse on SEO.

It’s time to grab your favorite snack and buckle up, because we’re diving deep into the nuance of this complex topic. And let me tell you, while SEO is still very much alive and thriving—it requires a shift away from the “old ways” of doing things.