Closing by follow-up

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Also called sales follow-up , this technique ensures that you maintain ongoing contact with the customer throughout the sales cycle.

With a focus on understanding objections and fax lists the value of the solution, follow-up is crucial for prospects who are evaluating implementing your solution.

Invesp points out that 60% of customers say “no” up to four times before saying “yes”.

How to Apply:

Be consistent: make regular contact, but respect the customer's space.
Respond quickly: Offer support and clarify questions promptly.
Reinforce value: highlight the most relevant benefits in each interaction.
Strengthen the relationship: Show genuine interest in the customer's needs, even after the sale.
With patience and a well-structured plan, follow-up turns objections into opportunities and builds lasting relationships.

How to identify the right time to close sales?
hand with shopping bags on handThere is no magic formula that determines the exact moment to close a sale, since each customer has a unique profile and faces specific circumstances. However, there are clear signs that can serve as valuable guides in most situations: