Market Engagement Specialist

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The content itself is a kind of endorsement. Any book you read, any person you communicate with, and any course you take can be used as an endorsement. The key point is to choose a "background object" that is beneficial to personal endorsement. .Customer Cases Word of Mouth Customer cases in Moments focus on customer evaluations of specific customer problems solved through customer service and the accumulation of thoughts and experiences. In a previous article, I introduced in detail how to write customer case articles. In Moments, there are several application scenarios for customer cases. Endorsement of results: One sentence introduction to reach cooperation with major customers, thank customers for their trust, introduce service content; User evaluation: Achieve service goals through service, gain customer recognition and generate continuous cooperation intentions to enter the next stage of cooperation docking; Methodology case: Through service ** customers summarize the methodology ** What results did customers achieve through this method; Customer referral recommendation: Through service ** customers, customers are very recognized and recommend their friends, thank you for your trust, and only by treating every customer seriously and serving attentively can you gain real word of mouth.


Summary of Moments Marketing Content Design We have used a case to qatar whatsapp resource show how to design daily content in the "consultant-style" Moments. This content framework is suitable for students who want to post Moments but have no ideas. Through the framework, you can sort out the content that can be posted in Moments within a period of time. Fight a prepared battle and move first. In the process, adjust the role and perspective to find a flexible state for publishing content. The main design line of the content of the circle of friends in this section is "either serving customers or preparing to serve customers".


The content framework template of the circle of friends.Internal support and guarantee for sales to start posting on WeChat Moments. The marketing ideas of consultant-style WeChat Moments have been explained here. However, no matter how good the ideas are, they are useless if they cannot be implemented. I have shared the above content on different occasions. In the exchanges after sharing, a common problem reflected by everyone is that the ideas and methods are very good, but what should we do if the sales do not take action? The internal instructions have been repeatedly emphasized, but the implementation is not in place. The main assessment indicator is sales performance, and sales cannot be assessed and punished for not posting on WeChat Moments.