One of the indicators to take into account when making economic efforts (investments) is the ROI, a measure that allows us to know the return on a given investment.
With this data we can know, for example, what the profitability of a certain digital marketing campaign is. But there are still many questions surrounding this term, such as:
What is ROI?
How to calculate ROI in digital marketing?
What is the ROI formula?
What are the best tools japan whatsapp number list to calculate ROI?
Calculating ROI on advertising campaigns.
Throughout this article, from our advertising agency , we answer each of these questions related to the return on investment.
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Definition of ROI
What does ROI mean and what is it? ROI ( Return On Investment) is a formula that provides us with very relevant information in any digital marketing campaign. It gives us data related to the profitability or value that we generate through an investment in marketing.
In other words, it is a type of measure used to evaluate the performance of a particular investment, a measure that helps us understand what the return was generated by a specific marketing action.